ABOUT
I fell in love with the dynamic and ever-evolving fields of Marketing and Public Relations during college, and since then, I’ve thrived in roles that allow me to wear many hats across a variety of industries. From engaging local communities through events and social media at a small-town newspaper, to mastering digital connection through video editing during the pandemic, each experience has strengthened my ability to reach audiences in meaningful ways. Today, I’m fortunate to apply the full range of my training to connect with diverse customer bases. Adaptability and strategic thinking have been essential to my success, and to the success of the companies I’ve had the privilege to support.
Education
BS, Public Relations; Marketing Minor
Georgia Southern University
2016
My Work Experience
Marketing Divisional Specialist
Thompson Machinery
2024 - Now
E-business Specialist
Yancey Bros. Co.
2021 - 2024
Public Relations Coordinator
Georgia Trial Attorneys at Kitchen & Grant
2020 - 2021
Community Engagement Coordinator
The Gainesville Times
2017- 2020
Passions & Pastimes
My Marketing Philosophy
I believe marketing is about more than promotion. It’s about building genuine connections between brands and people. I’m committed to continuous learning, adapting to new tools and trends, and creating campaigns that inspire action and deliver growth.
Storytelling with Purpose
Data Driven Strategy
Collaboration & Communication
20%+ Annual Online Revenue Growth
Achieved at Yancey Bros. Co.
Email Campaigns with 20%+ Open Rates
Consistently above industry benchmarks.
50% Increase in Social Engagement
Delivered through video first content strategies.
Expanded
Online
Adoption
Grew ordering platform usage from 4% to 20%.